— OUR STORY

BUILT ON SCIENCE
DRIVEN BY RESULTS

MVP² Fitness was founded on one belief — every person deserves a fitness system built entirely around their unique biology. Not guesswork. Not generic plans. Science.

Our MISSION

EMPOWERING

EVERY CLIENT

MVP² Fitness was built on a simple, powerful belief — that the fitness industry has been failing people. Not because clients lack willpower. Because the approach has always been wrong.

Cookie-cutter programmes. Fad dieting. Endless cardio. "Just try harder" mentality. None of it works long-term. So Mark spent 15+ years building something different.

A fully customised coaching method built around the most powerful tool in modern fitness: your DNA. Your genetics tell us how you burn fat, build muscle, recover, process nutrients, and respond to stress. The result is a system that doesn't just get you results. It keeps them.

"We believe in educating, empowering, and encouraging each client so that one day they will never need a coach again."

— Mark Van Pelt, Founder of MVP² Fitness

START YOUR JOURNEY

WHAT WE STAND FOR

OUR CORE VALUES

01/06

EDUCATION FIRST

Informed clients get better results. Every programme comes with the knowledge behind it — so you know exactly why you're doing what you're doing.

02/06

PERSONALIZATION

No two people are the same. No two programmes should be either. Every client receives a system built specifically for their genetics, lifestyle, and long-term health.

03/06

LONG-TERM FOCUS

We build systems that work for life. Our goal is to make you so confident in your own health that one day you won't need a coach at all.

04/06

ACCOUNTABILITY

Real results require real support. Weekly check-ins, live calls, direct access to Mark — we stay in your corner every step of the way.

05/06

SCIENCE BASED

Every recommendation is grounded in real science — genetic research, nutritional biochemistry, exercise physiology. Not trends. Not fads.

06/06

GENUINE CARE

We genuinely care about every client's wellbeing — physical, mental, and emotional. This isn't a transaction. It's a partnership built on trust and honesty.

THE FOUNDER

MARK VAN PELT

Mark Van Pelt has been in the fitness industry for over 15 years. He's worked with hundreds of clients — from everyday adults and busy parents to executives and corporate teams — all with one goal: results that last.

After watching countless people follow cookie-cutter programmes, lose weight, and gain it all back — Mark knew something had to change. Years of research into genetic science, nutritional biochemistry, and behavioural psychology led to the MVP² Formula.

Today, MVP² Fitness is recognised as Canada's leading genetic-based coaching programme — A+ BBB rating, Best of Best 2025, and a growing corporate wellness division serving organisations across Canada.

I built MVP² because I was tired of watching people fail programmes that were never designed for them. Your DNA is the most powerful tool you have. I just help you use it.

— Mark Van Pelt, Founder of MVP² Fitness